Open innovation essentials for small and medium enterprises : a guide to help entrepreneurs in adopting the open innovation paradigm in their business / Luca Escoffier, Adriano La Vopa, Phyllis Speser, and Daniel Satinsky.
Small and medium enterprises (SMEs) have to approach open innovation differently than large companies. Open Innovation Essentials for Small and Medium Enterprises provides the first comprehensive introduction to the practice of open innovation expressly for entrepreneurs and managers of SMEs. The au...
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New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
|Series:||Entrepreneurship and small business management collection.