Secrets of the marketing masters what the best marketers do--and why it works / Dick Martin.

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Bibliographic Details
Online Access: Access E-Book
Access Note:Access to electronic resources restricted to Simmons University students, faculty and staff.
Main Author: Martin, Dick, 1946-
Corporate Author: ProQuest (Firm)
Format: Electronic eBook
Language:English
Published: New York : American Management Association, c2009.
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Call Number: HF5415 .M3246 2009