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|a HF5415.1255 .B736 2008
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| 245 |
0 |
0 |
|a Brand management
|h [electronic resource] /
|c guest editors: Leslie de Chematony ... [et. al.].
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| 260 |
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|a Bradford :
|b Emerald,
|c 2008.
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| 300 |
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|a p. 531-712.
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| 490 |
1 |
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|a European journal of marketing ;
|v v. 42, no. 5/6
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| 504 |
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|a Includes bibliographical references.
|
| 506 |
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|a Access to electronic resources restricted to Simmons University students, faculty and staff.
|
| 533 |
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|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
|
0 |
|a Branding (Marketing)
|x Management.
|
| 650 |
|
0 |
|a Marketing.
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| 655 |
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4 |
|a Electronic books.
|
| 700 |
1 |
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|a De Chernatony, L.
|q (Leslie)
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| 710 |
2 |
|
|a ProQuest (Firm)
|
| 830 |
|
0 |
|a European journal of marketing ;
|v v. 42, no. 5/6.
|
| 856 |
4 |
0 |
|u https://ebookcentral.proquest.com/lib/simmons-ebooks/detail.action?docID=361529
|y Access E-Book
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|b Online Resources
|h HF5415.1255 .B736 2008
|0 9615dafe-724d-3cc2-88d5-94fbd51ab53a
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