Enlisting Madison Avenue the marketing approach to earning popular support in theaters of operation / Todd C. Helmus, Christopher Paul, Russell W. Glenn.

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Main Author: Helmus, Todd C.
Corporate Author: ProQuest (Firm)
Other Authors: Paul, Christopher, 1971-, Glenn, Russell W.
Format: Electronic eBook
Language:English
Published: Santa Monica, CA : RAND Corporation, 2007.
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Call Number: U27 .H45 2007