APA Citation

Cahill, J. (2008). Igniting the brand: Strategies that have shot brands to success. London: Marshall Cavendish Business.

Chicago Style Citation

Cahill, Jonathan. Igniting the Brand: Strategies That Have Shot Brands to Success. London: Marshall Cavendish Business, 2008.

MLA Citation

Cahill, Jonathan. Igniting the Brand: Strategies That Have Shot Brands to Success. London: Marshall Cavendish Business, 2008.

Warning: These citations may not always be 100% accurate.