Market segmentation how to do it, how to profit from it / Malcolm McDonald and Ian Dunbar.
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| Online Access: |
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| Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. |
| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Oxford :
Goodfellow Publishers,
c2010.
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| Edition: | 4th ed. |
| Subjects: |
Internet
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| Call Number: |
HF5415.127 .M33 2010 |
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