Persuasion in advertising John O'Shaughnessy and Nicholas Jackson O'Shaughnessy.
Saved in:
| Online Access: |
Access E-Book |
|---|---|
| Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. |
| Main Author: | |
| Corporate Author: | |
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London ; New York :
Routledge,
2004.
|
| Edition: | 1st ed. |
| Subjects: |
| Physical Description: | xi, 220 p. : ill. |
|---|---|
| Bibliography: | Includes bibliographical references (p. 197-208) and index. |
| Access: | Access to electronic resources restricted to Simmons University students, faculty and staff. |