Bringing strategy back : how strategic shock absorbers make planning relevant in a world of constant change / Jeffrey L. Sampler ; foreword by Vijay Govindarajan.
"Executives talk about developing innovative new strategies. They go to conferences on change and hire consultants to manage strategic reinvention. In short, they equate great strategy with great performance. Yet, all too often, strategic change occurs in reaction mode. Sales are down and marke...
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Access E-Book |
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| Access Note: | Access to electronic resources restricted to Simmons University students, faculty and staff. |
| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
San Francisco :
Jossey-Bass,
[2015]
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| Series: | Jossey-Bass business & management series.
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| Subjects: |
Internet
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| Call Number: |
HD30.28 .S26 2015 |
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