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|a Field guide to case study research in business-to -business marketing and purchasing /
|c edited by Arch G. Woodside, Hugh M. Pattinson, Roger Marshall ; contributors Ronny Behrens [and twenty five others].
|
| 250 |
|
|
|a First edition.
|
| 264 |
|
1 |
|a Bingley, England :
|b Edward Elgar,
|c 2014.
|
| 264 |
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4 |
|c ©2014
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| 300 |
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|a 1 online resource (305 pages).
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|a Advances in Business Marketing and Purchasing,
|x 1069-0964 ;
|v Volume 21
|
| 504 |
|
|
|a Includes bibliographical references at the end of each chapters.
|
| 506 |
|
|
|a Access to electronic resources restricted to Simmons University students, faculty and staff.
|
| 588 |
|
|
|a Description based on online resource; title from PDF title page (ebrary, viewed September 12, 2014).
|
| 590 |
|
|
|a Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
|
| 650 |
|
0 |
|a Industrial marketing
|x Research.
|
| 650 |
|
0 |
|a Purchasing
|x Research.
|
| 650 |
|
0 |
|a Marketing research.
|
| 655 |
|
4 |
|a Electronic books.
|
| 700 |
1 |
|
|a Woodside, Arch G.,
|e editor.
|
| 700 |
1 |
|
|a Pattinson, Hugh M.,
|e editor.
|
| 700 |
1 |
|
|a Marshall, Roger,
|e editor.
|
| 700 |
1 |
|
|a Behrens, Ronny,
|e contributor.
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| 776 |
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|i Print version:
|t Field guide to case study research in business-to -business marketing and purchasing.
|b First edition.
|d Bingley, England : Emerald, c2014
|h xvi, 288 pages
|k Advances in business marketing and purchasing ; Volume 21.
|z 9781784410803
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| 797 |
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|a ProQuest (Firm)
|
| 830 |
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0 |
|a Advances in business marketing & purchasing ;
|v Volume 21.
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| 856 |
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