Goward, C. (2013). You should test that!: Conversion optimization for more leads, sales, and profit, or, The art and science of optimized marketing. Indianapolis, Ind.: John Wiley and Sons.
Chicago Style CitationGoward, Chris. You Should Test That!: Conversion Optimization for More Leads, Sales, and Profit, Or, The Art and Science of Optimized Marketing. Indianapolis, Ind.: John Wiley and Sons, 2013.
MLA CitationGoward, Chris. You Should Test That!: Conversion Optimization for More Leads, Sales, and Profit, Or, The Art and Science of Optimized Marketing. Indianapolis, Ind.: John Wiley and Sons, 2013.
Warning: These citations may not always be 100% accurate.