%0 Electronic %0 eBook %A Kotler, Philip. %E Kotler, Milton. %I John Wiley & Sons, Inc. %D 2013 %C Hoboken, N.J. %G English %T Market your way to growth 8 ways to win %U https://ebookcentral.proquest.com/lib/simmons-ebooks/detail.action?docID=1104503